Grindworks
services
logo design
client
Grindworks
Grindworks is a production studio specialized in high end video and audio podcasts. They offer end-to-end turnkey solutions from initial production and strategic consulting to sharing the deep know how required for paid content, social media growth and comprehensive podcast management.
Working with the team behind the Mozgová Atletika podcast is always a pleasure. This time, I was commissioned to design the logo for their new studio startup, Grindworks.
From the outset, the project was described as a "well-oiled machine," a concept that became the core of the logotype. I developed custom typography inspired by mechanical parts that interlock perfectly, creating a sense of fluidity and cohesion. To complete the look, a cog icon was integrated into the wordmark and monogram to symbolically set the brand in motion.